Gen Y: The I want it right now generation

This post was originally intended for The PR Practitioner.com


This generation will forever be known as the I want it right now generation. Want to read a book? There’s no need to go to the library, purchase a Kindle. Need to connect with someone? Some people prefer Facebook chat or Tweeting as opposed to the traditional phone call. Want to find out more info on a job applicant? You can check out their VisualCV or LinkedIn account before even giving them an opportunity to interview. Do you need to be told when to use the restroom during movies so you won’t miss anything? Download RunPee (ok not a great example, but it works).

It seems like there is an application for everything today. The whole world is in the palm of your hands with a smart phone. Want pizza delivered? You can order Pizza Hut with the click of a few buttons.

Pop culture is telling us this is acceptable. But is it really?

Is new technology helping us or making us lazy? How will the now affect the future? If technology has brought us this far, what else will it do for us?

Lyrics from The Black Eyed Peas – “Now Generation” -

I want it, I want it, I want it now
Fast internet
Stay connected
Ineject, WIFI, Podcast,
Blastin' out an SMS
Text me and I text you back
Check me on the iChat
I'm all about that http
You're a PC, I'm a MAC



I want it
Myspace and yourspace
Facebook is a new place
Dipdive is socialize
And I'll be out on cyber space
Google is my professor
Wikipedia check it
Checkin' my account
loggin' in and loggin' out